Latino Victory Project Sponsors “Path to Victory” Training for Emerging Leaders in Arizona

Influential national organization helps candidates learn the ins and outs of running for office – to help them win

The initiative is part of Latino Victory’s efforts to gear up for 2024 when Arizonans and other swing state voters will play a pivotal role

WASHINGTON – This past weekend, Latino Victory Project, the most influential national organization helping to build political power within the Latino community at every level of government, hosted its last  Path to Victory training of the year in Arizona, training nearly 100 candidates in 2023. The training program prepares candidates and potential candidates to run for office. The initiative was launched earlier this year as Latino Victory gears up to play a pivotal role in voter mobilization efforts for the 2024 presidential election and races across every swing state in the country. 

Latino Victory partnered with Arizona group Instituto Power and national organizations like the National Democratic Training Committee (NDTC), Run for Something and The Pipeline Fund to implement the Path to Victory training. As part of the program, candidates learned about setting up campaign operations, recruiting and managing staff and volunteers, fundraising, communications, compliance and ethics, and other key elements for running a successful campaign. 

“We know that when Latinos are on the ballot and when Latinos vote, the entire country wins,” said Silvina Alarcón, Campaigns Director of Latino Victory.  “The Path to Victory training initiative is part of our multifaceted efforts to support grassroots leaders and supercharge the Latino electorate heading into 2024, when millions of Latino voters will make their voices heard in this high-stakes election, especially in a state as critical as Arizona. ”

“As Arizona edges towards becoming a majority community of color state in 2027, Instituto envisions a place where communities of color will have the political power to address the issues that matter the most,” said Ariel Reyes, Political Director of Instituto Power. “The urgency is clear, and Instituto is committed to equipping the next generation of Latino leaders with the skills they need to navigate and lead in new ways. Our partnership with Path to Victory reflects our commitment to investing in diverse leadership, pushing the boundaries to create leaders who are both effective and compassionate.” 

Path to Victory participants benefited from the teachings of campaign experts with years of experience in elections at the local, state, and federal levels. They also joined a panel of elected officials with former State Sen. Raquel Terán, State Rep. Analise Ortiz and CUSD School Board Member Patti Serrano, who talked about their path to elected office.

Latino Victory is committed to bringing Path to Victory and similar initiatives across the country as part of its efforts to boost turnout and generate enthusiasm in the Latino electorate and to support Latinos running up and down the ballot. 

You may view photographs of the Path to Victory training here

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The Latino Victory Project is a 501c4 organization that develops a pipeline of Latino leaders and shapes public discourse to reflect the growing influence of the Latino community while also building cross-constituency alliances that can move the country forward.